USOMAHLAYA wodumo waseNingizimu Afrika , uTrevor Noah, usanda kulingisa umkhankaso omusha weTourism Marketing South Africa (TOMSA) okuhloswe ngawo ukuheha izivakashi eziningi ezweni lakubo. Lesi sikhangiso, okwakunamahlebezi okuthi sidle u-R34 million ukusikhiqiza, sikhishwe ku-internet kanti umphakathi uthole imibono ehlukene.
Lesi sikhangiso, esingamasekhondi angu-95 ubude, siveza uNowa ephendula imibuzo yabantu emhlabeni wonke abafuna ukwazi ngeNingizimu Afrika. Usebenzisa ihlaya nobuhlakani bakhe bophawu lokuhweba ukuze asuse ezinye zemibono nemibono eyiphutha ngezwe, kuyilapho ebonisa ubuhle nokuhlukahluka kwalo. Umema ababukeli ukuthi beze bazozibonela iNingizimu Afrika, ethi “Ngeke ukholwe uze uyibone”.
kusanda kuela imibiko ethi uNoah uzothola umsebenzi wesamba sika-R33 million wokukhangisa iNingizimu Afrika njengendawo ehamba phambili yezivakashi ngevidiyo yemizuzu emihlanu.
Isinqumo sokusebenzisa isamba esikhulu kangaka semali efilimini ekhuthazayo sidale impikiswano esizweni sonke. Abanye bakubona njengesinyathelo esinesibindi sokusebenzisa ukuqashelwa kukaTrevor emhlabeni wonke kanye nokuxoxa izindaba okuhehayo ukuze kuhehe izivakashi namathuba ezomnotho. Abanye bagxeka ukusatshalaliswa kwezimali ngenxa yobunzima bomnotho obudlangile eNingizimu Afrika.
uNgqongqoshe wezokuVakasha eNingizimu Afrika, uPatricia de Lille, usheshe waveza ukuthi iTourism Business Council of South Africa (TBCSA), iyona ebhekele ukuxhasa lo mkhankaso wokuphromotha hhayi uhulumeni. Kodwa-ke, umkhankaso wevidiyo kaTrevor wemizuzu emihlanu wokuqhakambisa ezokuvakasha zaseNingizimu Afrika emhlabeni wavusa ukusabela okungefani kubasebenzisi bezinkundla zokuxhumana.
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